We Drive Independent Agent Success

Here’s our story

Founded over a decade ago exclusively for Big “I” members, TrustedChoice.com has become the #1 online resource for connecting insurance buyers with independent insurance agents.

As a member of the Independent Insurance Agents & Brokers of America (the Big “I”) family of companies, we love building solutions that help our partners thrive in the modern insurance world.

Through constant research, SEO refinement and insurance buyer data gathering, our determination to deliver digital handshakes has attracted over 40 million insurance shopper opportunities for the independent insurance agent channel since 2013.

These are our values

Trust is at the heart of everything we do, and that’s why we always put it first.

For agents and insurance companies, that means delivering the leadership and service their business can turn to. We strive to give independent insurance agents an online advantage to remain digitally relevant.

For consumers, that means delivering the human touch and expertise their families or business can rely on. We are constantly looking for ways to make it easy for them connect with an independent agent.

Some of our accreditations

We’re honored to have received a long list of incredible awards, certifications and great reviews including:

Meet our leaders

With years of dedication to the insurance industry, the experience of our team is what helps us deliver the award-winning products and services we do.